Guam Tourism Push Amid Slower Arrivals: The Guam Visitors Bureau says it’s doubling down on overseas marketing and partnerships as arrivals remain weak, with August 1–18 visitor numbers down 22.9% vs. 2025 and South Korea/Japan still leading the decline; GVB says it’s using its Guam MegaFAM to build demand and visibility. MegaFAM Networking Boost: GVB wrapped its 2026 Guam MegaFamiliarization Tour with 240+ trade pros, media, and influencers and 40+ local businesses generating 700+ B2B connections plus 642 planned content pieces aimed at 15M+ reach. AI Trip Planning Lesson for Local Businesses: A GVB meeting heard that AI-driven travel searches are surging—AI referral traffic for Guam grew 350% in 2025, mostly from ChatGPT—urging hotels and attractions to post clear, specific info so they show up in direct AI answers. Holiday Airlift to Cebu: Philippine Airlines adds seasonal direct Guam–Cebu flights for Christmas peak (Dec. 17, 18, 23, 24, 25 and Jan. 2, 3, 4, 6, 7), giving travelers another route to the Visayas. Cost Pressure for Visitors: Guam’s fuel prices jumped again (regular over $6; diesel over $7), and DOD per diem for meals/incidental expenses on Guam rose effective Sept. 1, which can affect government travel spending. De minimis Mail Update: Del. James Moylan is pushing USPS and federal trade officials to ease new de minimis-related customs steps and Guam-bound mail delays that add cost and friction for residents and businesses.